As a tiny fish in a significantly humongous pond of strategists, consultants, agencies, and advisors, COVID-19 brought a new element of the unknown that most small businesses like mine have never imagined. Still, we continue to pave our way forward.

We need to change our traditional ways of looking at our customer to be more transparent, more communicative and more brand-loyal—now, more than ever.

Learn from Arti Pullins on startups and decision-making lessons that helped make her the leader and digital strategy consultant she is today.